KLM Business Innovation, Amstelveen

March 2008 – July 2008

A beautiful brand with a long history of the reliable airline carrier.

KLM does everything to ensure the consumer experience can be positive. The Business Innovation department was, in fact, leading all encompassing project to drive this mission further. In close co-operation with Marketing and Corporate communication, I constructed and led a strategic communication plan for this, up to the first press event.

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